We're a strategic on-chain clicker game, where players use drills to uncover layers of a 3Doctahedron, competing for cash prizes and upgrading tools to stay ahead in a dynamicmultiplayer environment.We're seeking a proactive Marketing Leader to drive strategic marketing and communicationinitiatives in the pivotal 90 day period leading up to the global launch of the game.This role requires adeptness in crafting compelling messaging, devising effective campaignstrategies, and engaging diverse target audiences to establish our gameas a key player in theweb3 gaming space.Core challenges? Messaging strategy - Work with the team to amplify key messaging strategyacross channels to optimize visibility and UA? Campaign effectiveness - Devise strategies to ensure successful launches, positioningus as the most talked about game in Web 3? Audience Engagement - Tailor communication strategies to resonate web 3, web3gaming communities and establish web 2 audience funnels? Co-marketing Partnerships - Develop a clear action plan for collaborative efforts toenhance visibility and outreach.Marketing ManagerWe need a seasoned growth marketer to establish their go-to-market plan with its limitedresources and time. The MM will craft the marketing strategy and campaigns to superchargeawareness and UA for the game. This will include a robust G2M plan, communications plan tobuild brand awareness among its user personas, generate anticipation in the lead up to our game release and accelerate growth across the user acquisition flywheel.G2MDevelop and execute a communications plan, distribution strategy and lead nurturing programto get key messages out and leverage digital channels to build a vibrant online community, driveawareness and construct a robust user acquisition pipeline.Comms Planning & ExecutionWe need an overarching comms plan that leverages our lore and the imminentlaunch of the game. The comms planning will need to articulate the nuances of the game anddrive adoption through a consistent storytelling strategy.Department Marketing Locations Portugal Remote status Fully Remote Yearly salary $80,000 - $150,000 Employment type Full-time Work Sponsorship Unavailable Industry Web3 HQ Portugal Size 1-10 Hiring Criteria 1 Experience as a marketing manager creating an executing GTM plans Hiring Criteria 2 An interest in gaming + crypto Hiring Criteria 3 Based in Europe (ideally Portugal) Hiring Criteria 4 Experience working within web3 gaming ecosystem#J-18808-Ljbffr
