Integrated in the current Distribution Management Team, the Distribution Partner Specialist main priority is representing and managing the Red Bull business with assigned Distribution Partners (Wholesalers and C&C) achieving growth, driving Red Bull initiatives, and tracking Key Performance Indicators (KPIs) in line with the company strategy and priorities which lead to an increase in Distribution, Execution and Volume.
RESPONSABILIDADES Áreas que combinam com os teus pontos fortes Todas as responsabilidades que te iremos confiar:
Assign sales, distribution, execution etc. targets to DPs based on business targets (and relevant teams) and follow up these targets regularly
Regular Trade Visits with DP Field teams to coach DP sales team and unlock distribution and execution opportunities
Analyze the opportunities in the region, take proper action and implement as needed
Implements systems to track and benchmark DPs against key initiatives/goals
Be a credible beverage business consultant to DPs and customers and act as a category captain by presenting category and Red Bull Potential
Maintains strong working knowledge of all relevant Red Bull systems
Holds DPs accountable for data submission into RB systems to ensure accurate and timely information
Consistently analyse the market data to find gaps or opportunities, by region, in Wholesale distribution. Responsible for obtaining Sell Out data from Wholesalers to analyse performance, improve forecasting and quantify all planned actions.
Guarantee an adequate follow up and regular visits with Wholesale Sales Representatives.
Prepares and runs effective team meetings, with Sales data, insights and actions with Wholesale Sales Representatives to execute the agreed targets.
Develops working knowledge of geographic and demographic areas in assigned geography
Develops expertise with regards to product competition and distributor competition in respective area
Communicates regularly and works effectively with all internal sales team (DP Managers, On Premise Manager FIELD TEAM and marketing teams to secure full alignment of the sales goals with the DP
Represent Red Bull brand and values in the best way, including appearance, attitude and behavior
EXPERIÊNCIA As tuas áreas de conhecimento e experiência o mais importante para esta função:
Relevant experience in FMCG business in sales teams with a clear focus on distribution (horizontal/vertical growth). Strong analytical, planning and financial skill. Clear understanding of markets, sales and distribution, competitor activity, and consumer behaviour in FMCG. Effective negotiation and communication. Driving license Proficiency in MS Office (PowerPoint, Excel, Word). Bachelor Degree in Relevant field (Business, Management, Commercial) English, Portuguese Viagem 30-40%